This article describes common differences between First-Banner and Google AdWords technologies:
1. Google AdWords is Pay Per Click advertisement technology where you pay when someone clicks on your ad link. In some cases it's good, but when you choose right keyword for you, you suddenly discover that you are only one of buyers of keyword and in order to get click to your link you should pay up to $300 per click (for some keywords). With First Banner technology you only pay for owing keyword for full year and you, and only you will be shown as a result of search for your keyword.
2. In Google AdWords campaign you have to constantly compete with other companies and set higher price for your keywords than your competitors. Sometimes your ROI can be negative and you should be high professional to get positive results. With First Banner you just need to set url for keyword and get ready for getting traffic to your website.
3. Your daily or monthly advertisement budget can vary in Google AdWords, depending on keywords and number of impressions that you choose. First-Banner has fixed flat price for any keywords that you choose. Only traffic will vary, so only thing that you have to worry is to choose right keywords for your business.
4. As a result of someones search, First Banner displays your website on top of search engine result as a banner so it means that people already can see your website, without clicking on ad link (not many people like clicking on ad links).
5. One more important advantage: Google AdWords works with only Google Search Engine and it's affiliates, but First-Banner.com works on All Search Engines, plus dozens of other partner websites with search features!
6. Almost forgot to mention: Cost of First-Banner service is fraction of AdWords cost.
After all advantages of First-Banner over AdWords you can decide which model is best for you. I'm Personally using combination of both and I'm very happy with results.
1. Google AdWords is Pay Per Click advertisement technology where you pay when someone clicks on your ad link. In some cases it's good, but when you choose right keyword for you, you suddenly discover that you are only one of buyers of keyword and in order to get click to your link you should pay up to $300 per click (for some keywords). With First Banner technology you only pay for owing keyword for full year and you, and only you will be shown as a result of search for your keyword.
2. In Google AdWords campaign you have to constantly compete with other companies and set higher price for your keywords than your competitors. Sometimes your ROI can be negative and you should be high professional to get positive results. With First Banner you just need to set url for keyword and get ready for getting traffic to your website.
3. Your daily or monthly advertisement budget can vary in Google AdWords, depending on keywords and number of impressions that you choose. First-Banner has fixed flat price for any keywords that you choose. Only traffic will vary, so only thing that you have to worry is to choose right keywords for your business.
4. As a result of someones search, First Banner displays your website on top of search engine result as a banner so it means that people already can see your website, without clicking on ad link (not many people like clicking on ad links).
5. One more important advantage: Google AdWords works with only Google Search Engine and it's affiliates, but First-Banner.com works on All Search Engines, plus dozens of other partner websites with search features!
6. Almost forgot to mention: Cost of First-Banner service is fraction of AdWords cost.
After all advantages of First-Banner over AdWords you can decide which model is best for you. I'm Personally using combination of both and I'm very happy with results.
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