Friday, March 17, 2017

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Wagdi Ghoneim among those said to have earned significant ad revenue from household names and government departments

Extremists and hate preachers are estimated by marketing experts to have made at least $318,000 (£250,000) from adverts for household brands and government departments placed alongside their YouTube videos.

Google, which owns YouTube, is estimated by internet analysts to have taken a cut of $149,000 from advertisers for its role placing the ads against the content, even though brands did not want their names associated with the hate speech.

Related: The Guardian view on a trustworthy web: it’s up to us | Editorial

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from Advertising | The Guardian