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There’s no doubt #thisgirlcan has made a difference. But the branding infantilises all of us who, in Maya Angelou’s words, see ourselves as phenomenal women

I am a 57-year-old woman in excellent health. I love exercising, and my training gear: an assortment of brands and designs, making me feel great, encouraging me to work harder at staying fit.

At my comprehensive, I threw the javelin for Barnet. I wore Adidas Rom trainers, white with trademark blue stripes, until the leather cracked and holes appeared. In my 20s I went to dance classes and the gym. I didn’t exercise much for the next 20 years. I found love instead.

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