Cpm Affiliation : la régie publicitaire au Cpm

Monday, February 11, 2019

make money from home

Cairncross review warns that closure of local newspapers threatens democracy

Local news coverage could disappear unless the government provides direct financial support, according to an independent report on the future of the British media, which warns the industry’s collapse poses a threat to the “long-term sustainability of democracy”.

Dame Frances Cairncross was appointed by the government last year to investigate ways to secure the future of high-quality journalism in Britain.

Related: Local newspapers need to be based on public service, not profit

Direct funding for public-interest news outlets, with public funds used to support the reporting of local democracy through a new institue of public interest news.

An investigation by the competition regulator into the online advertising marketplace, which would consider whether Facebook and Google’s position is too dominant.

A new code of conduct between publishers and large tech companies, overseen by a regulator who would ensure tech firms treat news publishers fairly.

Tax relief for publishers who invest in public interest journalism, potentially by giving charitable status to some publishers.

Removing the 20% VAT tax on digital news subscriptions, bringing online paywalls in line with printed newspapers.

Related: ‘Councils and crooks must feel relaxed’: why the loss of local papers matters

Continue reading...

from Advertising | The Guardian http://bit.ly/2Stbxfq
via IFTTT

No comments:

Post a Comment