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Tuesday, November 19, 2019

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Errors affect Tories and Labour, with heavy spending on search words not always recorded

Google is underreporting spending on UK political adverts, in one case by a factor of a thousand, the company has admitted.

Like many technology companies, Google voluntarily publishes a weekly transparency report, providing updates on how much money has been spent by political parties and other organisations on adverts.

Related: UK election: Labour targets the Snapchat youth vote

Related: Facebook and Google urged to ban political ads before UK election

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