Two poster adverts for Ladbrokes have been banned on the grounds that they "condoned an irresponsible attitude towards gambling".
One showed a character nicknamed Mr Brightside with the slogan: "When you win it's skill - when you lose it's bad luck." The other read: "Once is luck - twice is talent."
"They are the dreamers, the glory-seekers, the back-page philosophers, the Wednesday night warriors. They are the have-a-go heroes of Saturday afternoon. They are the betting men, and this is the Ladbrokes Life."
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