High-end furniture store Heal’s has a long history of promoting cutting-edge art and design. The Mansard Gallery, which occupied its fourth floor between 1917 and the 1970s, showed modern art by painters such as Picasso, Wyndham Lewis and Amedeo Modigliani. While renovating the store last summer, creative director Carmel Allen and her colleagues discovered a cupboard full of vintage advertising posters. “Most are from the 1950s,” says Allen. “They make you think about customers back then. Life’s changed beyond recognition, but you’re still dealing with people thinking about how to decorate their homes.” A selection of the prints are on sale at heals.co.uk
- The Heal’s archive was given to the Victoria & Albert Museum by the Heal family. We are grateful to them for their permission to reprint this archive material.
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