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The ads use Facebook functionality to target users with an interest in particular car brands

The Liberal party is using targeted Facebook ads to falsely claim Bill Shorten wants to tax popular car brands including Holdens, Toyota Hiluxes and other utility vehicles.

The ads – which appeared on Monday – use Facebook ad functionality to target users with an interest in particular vehicle types to make the false claim about Labor’s policy, which includes vehicle emissions standards and a target of 50% of new car sales being electric vehicles by 2030.

Related: Electric cars: separating the facts from the propaganda

Libs are now running targeted FB ads against specific car types - which are all available "interest" categories for FB ads (I just checked and you can target australians in specific age ranges interested in mitsubishi tritons if you want) pic.twitter.com/p395Ftf8Ti

Related: The Coalition government's newfound war on electric cars is very strange | Alex Turnbull

Related: Mass uptake of electric cars could reduce energy prices and stabilise grid

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