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‘Misleading’ claim is also made by other UK institutions as universities compete to attract students

Claims made by UK universities to attract students have been called into question after the University of Reading was forced to withdraw its assertion that it was in the “top 1%” of institutions globally.

The university agreed to remove the claim from its website and other marketing materials after a complaint was made to the advertising watchdog, the Advertising Standards Authority (ASA), in April.

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from Advertising | The Guardian http://ift.tt/2rFqGuW
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