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How To Create A Captivating Professional Online Portfolio

By Charles Scott


The internet is increasingly becoming an excellent tool for creating connections. People are searching for workers online as other use the professional online portfolio to determine the suitability of a candidate. It means that the information provided online will either make or break your progress. How do you ensure that it adds value to your career? Here are excellent tips.

Pick the correct platform to showcase your work. Platforms differ in terms of the materials you can provide. While some take images, others are restricted to text with others only taking videos. Depending on your target audience or clients, you will know the platform to select. Further, the platform should not restrict access because your collection will be impossible to see. Further ensure that the platform is reputable and portrays a professional image.

Be consistent with the information you provide. You have no idea who will be looking for you and where he or she will find the information. If one finds information on one platform, it should be corroborated by what is available on another platform. Inconsistency will make you pass as unfaithful and in the process tarnish your image.

Know your target when developing your profile. Different audiences will require varying information and materials. Unless the materials provided are appropriate for the target audience, it will be futile to upload it. Some of this information requires decoding in order to understand your message. If the code used is not understandable to the target audience, you will be working in futility. Choose a code that will fit your situation and the audience you are targeting.

Refresh the information on your website or profile. Every client or employer wants to engage with the latest skills. Whatever was on vogue several years ago is no longer fashionable. Such skills are not interesting at all and will therefore not capture the attention of a searching client. Search engines rank fresh content higher whenever a person makes a generic search.

The information and materials uploaded must ooze a professional image. While this information is being placed on the internet, it must not be taken lightly. Organize it in a way that will make it professional and formal. If the interested party fails to see an element of professionalism, your profile will be skipped. Choose images that are formal and appropriate for your target job.

Provide contact details online. This should be the official email or phone number to enable interested parties to get in touch. While some platforms allow for comments, there are clients who like to recruit discretely. By providing contact details, such clients can get in touch without attracting attention. The contact channels should be active and convenient to use. You must keep checking for information from your platforms to avoid losing on a lucrative deal.

A spammed portfolio sends the wrong signal. Choose only the important details to include on the profile. Make it formal and relevant to your target audience. Do not reveal everything to provide room for further inquiry by interested parties. Organize the materials in an interesting manner that is also convenient to use. If the information is attractively organized, it will be easier for clients to select you.




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