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They live amid the trappings of antique books, paintbrushes and acoustic instruments, which they threaten to grab and play artisan indie-folk on


Shes a romantic bohemian with a cool sportiness the all-American girl with a downtown edge, runs the blurb to these Ralph Lauren Polo ads, photographed, at the expense of his soul, by Bruce Weber. With the refrain the city always calls me back running emptily throughout, our self-satisfied heroine capers smugly amok in an urban landscape sepia tinted by the reek of coffee beans, in which all but the zitlessly handsome have been airbrushed away. Her friends wear ragged designer tartan skirts, walk multiple dogs, make Super-8 films of one another. They live amid the trappings of antique books, paintbrushes and acoustic instruments, which they threaten to grab and play artisan indie-folk on. Weve got used to seeing ads featuring these phantasmically awful, beautiful people sold to us as ideals of living over the decades.


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