Online ad spend a major factor behind second annual increase since 2007, with total figure set to rise 1% to £1.42bn in 2015
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from Advertising | The Guardian http://ift.tt/1sxWZ4s
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UK national newspaper advertising revenue will return to growth next year, only the second annual increase since 2007, as digital income across the industry surges.
UK national newspapers are expected to attract £1.42bn in ad spend in 2015, a 1% year-on-year increase, according to a report by the Advertising Association and Warc.
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from Advertising | The Guardian http://ift.tt/1sxWZ4s
via IFTTT
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