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‘Throwing in some blather about owls to explain away the feathery cosplay, it seems to tiptoe on the right side of legal actionability’


You can see strange things if you venture north of the Wall: wildlings, mammoth-wrangling giants, maybe even a White Walker. Now there’s a new addition to that list: a Bank of Scotland TV campaign with the iron clackers to brazenly invoke Game of Thrones.


Since their 2008 flameout, banks have tended to focus on real people in their ads to try and seem “relatable”. But, it turns out, a little flight of fantasy can be a breath of fresh air. In the ad, a timid young man is under siege, bombarded by house-buying advice from his know-it-all parents. In a break from reality possibly caused by stress, he’s whisked to a symbolic crossroads in a wintry landscape that’s definitely, absolutely not Westeros.


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