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Publisher News UK set to make U-turn and offer its content for free from 30 November in bid to compete with rivals such as Mail Online

The Sun is poised to make a major U-turn by scrapping its paywall and offering most of its website content for free.

It is understood that News UK, which also publishes the Times and the Sunday Times, has taken the decision to compete against major rivals in the free advertising market such as Mail Online.

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