A new collaboration between the 24 hours in A&E production team and charity Cancer Research UK shows the immediate emotional cost of the disease
Cancer Research UK’s documentary-style campaign Right Now shows the day-to-day reality of life for those affected by cancer in the UK. The campaign tells the stories of real patients and their loved ones, medical staff and researchers from moments of diagnosis through to treatment and test results. The campaign includes adverts on TV, in the cinema, on billboards, on the radio, in the press and on social media.
Related: The mission to help those in poverty facing crippling funeral costs
Related: 24 Hours in A&E review – a compelling documentary about the most interesting building in the world
Countless people are dealing with cancer #RightNow. Act now and save lives https://t.co/4Su66vwM5b http://pic.twitter.com/jq3F8IXipk
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