Publisher of La Presse, which is digital-only on weekdays, says readers are spending up to an hour a day reading its content - and ad sales are ‘strong’
The Canadian daily newspaper that replaced its weekday newsprint issues with digital tablet editions in January is reporting an increased readership and “strong” ad sales.
Guy Crevier, publisher of the Montreal-based La Presse, says there has been a 30% growth in readers across the week, including many new young readers.
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