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Give Eco Friendly Greeting Cards To Clients And Associates

By Donald Sullivan


The greeting card industry has come a long way in the past couple of decades. No longer are people wondering what to do with a card given to them by an acquaintance or business associate, since these can pile up over time since people may be used to keeping these as a sentimental token. Eco friendly greeting cards have just as much personality as their hard copy cousins.

Cards that are available in digital or electronic form convey a number of messages that reflect everyday communication. While some forms stick to the original poetic or sentimental prose, others choose bold statements that tell common stories about relationships. Every day, the way people deal with one another changes constantly and modern greetings have a number of moods for each situation.

Modern cards also reflect life scenarios that are constantly changing. There was once a time when divorce was a dreaded situation but these days, people celebrate for a number of reasons. Both men and women are even known to throw a party with their closest of friends. While no one plans for a divorce at the time of their wedding, this type of card is growing in demand.

The world of work is also changing, as more people are telecommuting instead of driving into the office. In the case of projects being completed, sending an electronic card is one of the most methods of showing gratitude for a job well done. Many online sellers give the option of sending a card with a short message when sending gifts to another party.

When it comes to relationships, there are many growing genres such as same sex relations and partners of a mature age. This is not a trend because, in many cultures, different lifestyles are becoming more the norm. This is why artwork, prose, and even the color are details that matter when conveying a positive message.

Card companies, both electronic and traditional, look at relationships of all types when coming up with marketable themes. Not just the occurrence but the outcome. For instance, it was common for most divorced couples to have feelings of resentment that lasted a lifetime. However, since people are living longer and being a productive member of society, attitudes have changed greatly where carrying a grudge is not encouraged.

Electronic, or digital, cards are great because sometimes, they add a special touch that most people cannot create in a single email. Many email hosts include this feature as part of services. There may be a limited free selection with an option go with a premium upgrade for an extra charge. In recent, animation has become really popular and some even use memes on the front cover. Images like these enhance the message better than illustrations of flowers or nature.

Even recyclable cards are getting on board when it comes to the look and message that resonate with the average consumer. When these first became available on the market, the only style was plain with generic text. Since then, card companies are adding fabulous artwork along with messages that define many cultures and modern belief systems.




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