Supermarket’s Greenpeace film on palm oil’s impact on orangutan deemed rule breach
Iceland’s Christmas campaign has been banned from TV because it has been deemed to breach political advertising rules.
As part of its festive campaign the discount supermarket struck a deal with Greenpeace to rebadge an animated short film featuring an orangutan and the destruction of its rainforest habitat at the hands of palm oil growers.
Related: Retailers roll back traditional Christmas TV ad campaigns
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