Research shows ‘When the fun stops, stop’ slogan did not have significant effect on behaviour
A warning message attached to gambling adverts does little or nothing to reduce the amount that people bet, according to new research.
Academics at the University of Warwick measured the effect of the industry’s responsible gambling slogan: “When the fun stops, stop” and found it did not show any significant effect on gambling behaviour.
Related: Gambling advert ban takes effect from start of Ashes
Continue reading...from Advertising | The Guardian https://ift.tt/2LYOu8A
via IFTTT
Comments
Post a Comment