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Get Ready for Brexit ads a waste of money as 31 October no-deal EU exit now unlikely, say critics

Boris Johnson has been accused of seriously misleading the public with the government’s campaign to Get Ready for Brexit on 31 October, with MPs and experts urging civil service chief Sir Mark Sedwill to intervene to make clear the UK is highly unlikely to leave without a deal on that day.

The £100m advertising campaign, which claims to set out what the public needs to do to get ready for a no-deal Brexit at the end of October, is now “redundant and misleading”, according to a cross-party group of MPs led by Lib Dem leader Jo Swinson.

Related: ‘Get Ready for Brexit’: government launches information blitz

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Related: Could Boris Johnson's explosive election strategy work?

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